People will easily walk away from a business but not a relationship even in the fitness industry. Members, whether intentional or not, want to bond to their club. Check to make sure that your door is open for:
- Social opportunities
- Personal interactions
It’s also important to make certain that your members have a sense of belonging and feel good and secure while they’re at your club.
Taking simple steps and using your existing resources can satisfy some of the fundamentals that will encourage retention:
Give a personal touch to your letters by including a customized Add-On Message. This is a brief message added to the motivational email; therefore, it does not require additional mail to be sent. It is an easy and effective way to remind your members of special events, referral programs, schedule changes, staff news, or a member appreciation day.
Here’s how it works:
In the Portal select – “Add Message To Automated Email” Button
Type in any text you need to send your members the special message / promotion. It’s that easy.
For additional user information, refer to theAdd Message to Automated Email guide.